Tag: business

Business, Productivity & Planning

The Power of Writing Things Down

When’s the last time you wrote someone a letter, on nice stationary, until your hands cramped? We’re willing to bet not since 7th grade when you passed notes to your best friend between classes with the final sentence being “write back soon or else!”. Communication since the turn of the dial-up internet has been all about sending quick emails. Then, when cell phone providers started giving everyone free texts, it became about quick texts. Getting a call from someone these days feels more like a threat than a welcomed treat. If calling is almost extinct, then writing with a pen […]

Business, Personal Finance

Top 5 Free Budget Planners

January is a great month to start budgeting, especially after the hoopla of the holidays. Unless you are one the very few people on earth who win a radio show contest where they pay your bills, you have trees that don’t grow apples but dollar bills, you didn’t buy a single soul any gifts ever, or you are just one big freeloader, then you will need these free budget planners to help you get to February. Here’s a round-up of the top 5 free budget planners in all the land. They are cute, printable, and user-friendly. Some even have the […]

Blogging, Business

#1 Fastest Way to Becoming a Full-Time Blogger

Oh, the mythical and elusive term “full-time blogger.” Let’s make it clear: blogging or “content creation” (in the form of written articles, YouTube videos, photography, or combination) is considered hard work, just like how people go to work at a 9-to-5 job, Monday through Friday. Therefore, we’re dispelling the notion that bloggers should not make an income. If bloggers shouldn’t make an income, then 9-to-5 employees shouldn’t make an income either, right? Same logic. “Blogging” has been around for centuries. From the revolutionary rhetoric of history’s past to newspapers, journalists on TV, even big news websites of today (like the […]

Business, Entrepreneurship

Best Website Platforms: WordPress, Weebly, Shopify and more

Ah, the big website platform debate. When you’re just starting out as a business owner or blogger, you already know that the look of your online presence is a make-or-break decision. If you’re an online business owner, the visual presentation of your website is especially important since your website becomes your “home”. If you’re non-tech like me, you probably hate the thought of website building by yourself. However, if you’re bootstrapping your endeavors and budget is tight, hiring a web developer to create a fully customized website might not be in the cards right now, but you still need to […]

Business, Entrepreneurship

How to Foster Passion & Profit in Business

Why are the ideas of “passion” and “profit” talked about as being separate entities from each other? Maybe it’s because of the age-old misconception that in order to make money in your business, you have to be a money-hungry, deceiving hustler who just cares about making money. Or the other lie that in order to be profitable at business, you have to love money more than you love your mission or values. But do you know what iconic visionaries like Steve Jobs, Richard Branson, Oprah, Elon Musk and Martha Stewart have in common? Not only did they grow extremely profitable […]

Blogging, Business

Audience Building 101: How to Increase Traffic to Your Website or Blog

It’s a common misconception that businesses and bloggers should only be focused on creating. Creating their product, writing blog posts, photographing pretty pictures. While the creation process is extremely important for any type of brand building, the critical ingredient missing is oftentimes traffic. Where are all these people going to come from so they can buy your products, read your blog posts, and look at your pretty pictures? People (strangers online or offline) don’t just magically show up. It’s not a “we will build it and they will come” kind of process. Oftentimes, a new entrepreneur or blogger will create […]

Business, Entrepreneurship

Why There’s No Such Thing as Competition

Short answer: If you feel like you have competition, then you’re doing a horrible job at being unique, different, or bringing value to your audience and customers. I get this all the time: other beauty brands who want to work with our brand on the editorial side, find out that we also have our own cosmetic line of products, then suddenly sees us as competition to their own business. WRONG! Besides those other beauty brands simply projecting their frustration with their own sales/revenue onto us, it’s incorrect to assume that the TMB cosmetic line is even their competition. Ohhh snap, […]

Blogging, Business

Audience Building 101: Introduction to Easy Email List Building

Contrary to popular (amateur) belief, email is not dead. Email is the single highest converting touch point for audience cultivation and sales conversions. If you are a business, brand or blogger, and your platform relies on the Internet, then email should be your #1 marketing focus. Yep, email list building is more important than the number of social media followers that you have. And referring to the above statement, if email were dead, then you couldn’t use your email to log into your social media, right? Now that we have the air cleared, let me illustrate with some real metrics […]

Business, Entrepreneurship

How to Pick the Perfect Business

The biggest sticking point for most new business owners (other than figuring out a company name) is what product to actually sell. Physical product, digital product, service? Online or brick-and-motor store? For women, men, kids, teens, tweens, millennials, mid-life crisis-ers? Amazon, Etsy, eBay? Udemy or Skillshare? There’s a ton of options, no wonder why we really get stuck on this point. It wasn’t until 2 random incidents happened, ironically within a 24 hour span, that changed the course of my own business. I was pow-wowing on the phone with my BFF, as our conversations always end up about business. As […]

Blogging, Business

How to Become an Expert at Anything

Our culture loves experts. Look at the YouTubers that make millions of dollars by filming themselves and posting the video to the Internet. Those YouTubers wouldn’t be making millions of dollars if it weren’t for their audience that values and respects their opinions and see them as experts in some sort of capacity. Yet many of those “YouTube gurus” didn’t even graduate college, they’re not prior millionaires, or have any other claim to fame or expertise outside of their YouTube channel. So why are they considered as “experts” or “household names” in their field? It’s because they have a large […]